Author: Jon Reed

conferencesOpinion

Brexit: What does it mean for the publishing industry?

This year’s London Book Fair featured a panel discussion about the topical issue of the day: “Brexit: Good News or Bad News for the Publishing Industry?” And (spoiler alert) the answer from delegates was a resounding “Bad News” – by a margin of 140-0. But what do you think?

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InterviewsSelf-PublishingWriting

The Accidental Author: How Kerry Wilkinson conquered the Kindle charts

Kerry Wilkinson is something of an accidental author. His debut, Locked In, was written as a challenge to himself but, after self-publishing, it became a UK number one bestseller within three months of release. Then he signed a six-book deal with Pan Macmillan. Jon Reed asks him how he did it.

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conferencesDigitalMarketing

How to build an effective content strategy

For authors and publishers, content is our bread and butter. But content no longer just mean the products we publish – it also means marketing. So how do we build an effective content strategy? This question was addressed at the 2015 London Book Fair Publishing for Digital Minds Conference.

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