Social Media

MarketingSocial Media

Social media – the pros and cons for writers

Social media has been key to Emily Benet’s success as a writer. Her first book, Shop Girl Diaries, started life as a blog; her second, The Temp, as a serialised novel posted online; and her latest, #PleaseRetweet, is a comedy about social media obsession. Social media is a wonderful tool for writers – but it has pitfalls too. The key is to use it, and not let it use you, as she reveals in her top pros and cons of social media for writers.

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Case StudiesGet PublishedTwitter

How Saul Wordsworth took Alan Stoob from Twitter character to published book

Twitter: Huge distraction? Waste of time? Like shouting into an empty field? That’s what Saul Wordsworth used to think. But now his Twitter comedy character Alan Stoob has become a bestselling book, and may become a Hollywood movie. He reveals how he did it – and how you can create your own Twitter character.

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BloggingCase StudiesGet PublishedMarketingSocial Media

Emily Benet’s blog-to-book-to-sitcom success story

We’re all familiar with blog-to-book success stories. But what about blog-to-sitcom? Regular readers will remember Emily Benet. She won the 2010 Author Blog Award in the Published Author category, which was announced at the Publishing Talk tweetup at the London Book Fair. Her début book, Shop Girl Diaries, began as a weekly blog about working in her mum’s unusual chandelier shop.

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MarketingPinterestSocial MediaTutorials

How to Promote Your Books with Pinterest

Are you on Pinterest yet? The latest social media phenomenon has crept up on many of us – yet the statistics show that pinning is winning. Pinterest is already the third most popular social network after Facebook and Twitter, according to a 2012 report by Experian. It has an estimated 13 million users. It is the fastest site ever to break through the 10 million unique US visitors mark according to comScore. And it now drives more referral traffic than Google+, YouTube and LinkedIn combined, according to a Shareaholic study in January 2012. All of which is reason enough to take an interest in Pinterest. But what is it – and how can you use it as a publisher or an author?

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