Social media is one of the best ways to connect with readers, build a large, engaged audience – and promote your books. To succeed, it pays to think strategically about what you want to achieve.
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From unfriend to selfie, social media is clearly having an impact on language. The words that surround us every day influence the words we use. Since so much of the written language we see is now on screens, language now evolves partly through our interaction with technology.
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Social media has been key to Emily Benet’s success as a writer. Her first book, Shop Girl Diaries, started life as a blog; her second, The Temp, as a serialised novel posted online; and her latest, #PleaseRetweet, is a comedy about social media obsession. Social media is a wonderful tool for writers – but it has pitfalls too. The key is to use it, and not let it use you, as she reveals in her top pros and cons of social media for writers.
Read MoreThis article first appeared in The Deal (the official magazine of the London Book Fair) in Spring 2008 Trade publishers
Read MoreWere you at the O’Reilly Tools of Change conference in New York last week? No? Me either. If, like me,
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